With a background in visual merchandising, MarTech execution, and trend-driven design, I specialize in crafting compelling narratives that enhance customer engagement and drive sales.
My expertise spans:
✨ Visual Merchandising & Retail Strategy – Designing impactful in-store experiences that align with brand identity and consumer behaviour.
✨ Marketing Technology (MarTech) & Digital Integration – Leveraging tools like Marketo to execute campaigns, optimize engagement, and bridge the gap between digital and physical retail.
✨ Project Management & Cross-Functional Collaboration – Leading initiatives with cross-functional teams to bring concepts to life on time and within scope.
✨ Trend Analysis & Data-Driven Decision Making – Identifying emerging trends to create strategies that keep brands ahead of the curve.
I thrive at the intersection of creativity and technology, bringing a design-driven approach to brand growth. Open to opportunities in visual merchandising, retail strategy, and digital brand execution.
Detour Stores
Visual Merchandise Director
Groupe Dynamite
Senior Visual Merchandising Manager
Le Chateau
Senior Visual Merchandising Manager
George Brown College
Degree - Fashion Techniques & Design